In This Article:
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Total Revenue: $88.5 million, down 2.8% from $91 million in the same quarter a year ago.
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Content and Ad Measurement Revenue: $75.3 million, flat compared to the prior-year quarter.
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Movies Business Revenue: $9.3 million, up 7% from the prior year.
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Cross-Platform Revenue: $10.2 million, up nearly 34% compared to the prior year.
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Research and Insight Solutions Revenue: $13.2 million, down 14% from 2023.
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Adjusted EBITDA: $10.1 million, down 24% from the prior-year quarter.
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Adjusted EBITDA Margin: 11.5%.
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Core Operating Expenses: Down 3.9% over the prior-year quarter.
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Full-Year Revenue Guidance for 2024: Between $351 million and $355 million.
Release Date: November 12, 2024
For the complete transcript of the earnings call, please refer to the full earnings call transcript.
Positive Points
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Comscore Inc (NASDAQ:SCOR) reported a 34% growth in cross-platform revenue compared to the third quarter of the previous year.
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The company renewed key agreements, including a new three-year commitment from a major agency holding company, enhancing partnerships.
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Predictive Audiences revenue more than doubled compared to the third quarter of 2023, showing strong recovery and adoption.
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Comscore Campaign Ratings saw significant recovery, measuring over five times the number of ad campaigns by the end of October compared to the beginning of the year.
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The integration with Meta platforms allows advertisers to measure social ads across Facebook and Instagram, enhancing cross-platform measurement capabilities.
Negative Points
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Total revenue for the third quarter was $88.5 million, down 2.8% from the same quarter a year ago.
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Content and ad measurement revenue remained flat, with lower revenue from syndicated audience offerings.
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Research and insight solutions revenue decreased by 14% due to lower deliveries of custom digital solutions and Lift products.
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Adjusted EBITDA for the third quarter was down 24% from the prior-year quarter, resulting in a lower adjusted EBITDA margin.
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The company continues to face pricing pressures from legacy media clients, impacting National TV and syndicated digital products.
Q & A Highlights
Q: Can you elaborate on the progress made in cross-platform revenue and its impact on the company's growth strategy? A: Jonathan Carpenter, CEO, highlighted a 34% growth in cross-platform revenue compared to the previous year. This growth is attributed to key wins with agency holding companies and the expansion of partnerships. The company is focused on integrating cross-platform measurement into programmatic transaction flows, which is expected to drive future revenue growth.