Brave Bison Group plc provides digital advertising and technology services in the United Kingdom, Europe, the Asia-Pacific, and internationally. The company offers social media advertising, influencer marketing, paid media, e-commerce software integration, e-commerce system design, and other services. It also owns and operates a network of social and digital media channel platforms such as YouTube, Snapchat, Facebook, TikTok, and Instagram; popular channels include, The Hook, PGA Tour, US Open, and Link Up TV; and publishes and monetizes video content through the social and digital media platforms, as well as advertise on behalf of customers. In addition, it plans and buys digital media in various platforms comprising Google, Meta, TikTok, Amazon, and YouTube, as well as provides search engine optimization and digital PR services; creates, improves, and manages ecommerce websites; and manages the customer experience in a digital environment. The company was formerly known as Rightster Group Plc and changed its name to Brave Bison Group Plc in May 2016. Brave Bison Group plc was founded in 2011 and is based in London, the United Kingdom.